In the 1950s, a toothpaste company in America was struggling to improve sales. Nothing seemed to click. Wondering what to do, they ran a contest seeking ideas. The winning idea was, “Make the hole bigger”. Widening the nozzle of the toothpaste tube by 1 millimetre actually did it. More...
Customer is the centre of any business – big or small - grocery store or a conglomerate. Business exist because customers want to transact with them. A business thrives because of its customers. While “Customer is king” may be considered as an old school of thought, the fact is, a Customer is...
If you would like your business to grow, you need to focus on the strategy you would like to adopt for the business to grow. The core of the Strategy function – Structure, Synergy & Solution. The ambition of the owner of a large business house was only to make more money. He did not have...
Building High Performance Teams A business greatly benefits & grows financially by having high performing teams. In fact, every business desires to have such a team. Let us explore some topics around building a high performance team, such as :- How can a business leader nurture the team to...
Financial Growth While one of the core reasons for the existence of a business is profits, the way a business plans to achieve this should be driven by the purpose. Getting to the root cause and getting to the purpose of each action, can help the growth of the business. Similarly, challenging...
In my experience as a Business & Leadership Coach, I have noticed that many have not set financial goals personally as well as for the business. Even if they have, sometimes they lack clarity and are unsure how to go about fixing the financial goals. Without setting financial goals, the...
You are bound to incur expenditure because expenses are inevitable for both business as well as for personal usage. However, are you being wise with your expenses? Are you spending right? How are the significant expenses contributing to growth? Are you spending money blindly or incurring...
